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studioRUIG

 

Androgynous, simple fashion

 

Finland // Founders: Klaartje Glashorster, Inge Hendriks & Sophie Soons - 2014

 

The three designers of studioRUIG collaborate to create carefully designed collections that are both effortless and androgynous. Their use of raw materials like leather contribute to the meaning of the brand’s word “ruig”, rough in Dutch. The imperfect properties of the material add to the lines unique aesthetic, while also encapsulating their nontraditional style.